Purpose/Activity | Type of data | Lawful basis for processing |
To register you as a new customer | Identity, Contact | Performance of a contract with you |
To process and deliver your order | Identity, Contact, Financial, Transaction | Performance of a contract with you; necessary for our legitimate interests (e.g., to recover debts) |
To manage our relationship with you (e.g., to notify you about changes to our terms) | Identity, Contact, Profile | Performance of a contract; necessary to comply with a legal obligation; necessary for our legitimate interests |
To administer and protect our business and this Site (including troubleshooting, data analysis, testing, system maintenance) | Identity, Contact, Technical | Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security) |
To deliver relevant website content and advertisements to you | Identity, Contact, Profile, Usage, Marketing, Technical | Consent (for cookies/tracking); necessary for our legitimate interests (to study how customers use our products/services, to develop them, to grow our business) |
To use data analytics to improve our website, products/services, marketing, customer relationships | Technical, Usage | Necessary for our legitimate interests (to keep our Site updated and relevant, to develop our business and inform our marketing strategy) |
To make suggestions and recommendations about goods or services that may be of interest to you | Identity, Contact, Technical, Usage, Profile | Consent (for direct marketing); necessary for our legitimate interests (to develop our products/services and grow our business) |